One of the biggest opportunities to increase fair ticket sales is by keeping your event top-of-mind among people who aren’t sure if they want to attend or not. Email marketing is one of the best ways to do it.
When you send event reminder email messages to people who are interested in your fair, you can motivate them to buy tickets sooner, which means more money in your pocket and sooner than ever.
How do you do it?
The answer is with interesting, relevant content.
How to Sell More Fair Tickets with AttendStar’s Remind Me Feature
To make things easy for you, AttendStar’s Remind Me feature lets you set up reminder email messages once and then they run automatically for you – continually reminding people to come to your fair and giving them engaging content that piques their fear of missing out (FOMO).
Remind Me is extremely successful when it comes to motivating people who are on the fence about whether or not they want to attend your fair – including last-minute ticket buyers – not only by motivating them to buy tickets but to do so earlier than ever. This is incredibly helpful in terms of recouping your investments and paying vendors and other invoices on time.
Using Remind Me is easy. You just log into your AttendStar dashboard to set it up.
First, decide how many Remind Me messages you want to send leading up to your event. AttendStar can automatically send a message every 10 days beginning anywhere from 30 to 90 days before your fair. It’s up to you.
Next, choose a different link that leads to interesting information about your fair to include in each message. The links could lead to a web page, a video, or other content that will get recipients excited and motivate them buy tickets as soon as possible. Links that lead to information about performers, activities, vendors, contests, and so on are perfect to include in Remind Me email messages.
With your messages set up, it’s time to add the Remind Me subscription button to your ticket sales page. When people visit your ticket sales page but aren’t ready to buy tickets, they can click the Remind Me button, provide their email addresses, and opt in to receive email reminder messages from you.
That’s it! You set it up one time and AttendStar automatically sends each Remind Me message to anyone who subscribes.
Key Takeaways about Selling More Fair Tickets Using Event Reminder Email Messages
Choose a fair ticketing service that gives you email marketing tools that help you generate excitement and early ticket sales from people who visit your ticket sales page and your fair will be more successful than ever!
Through AttendStar’s Remind Me feature, we’ve seen fairs and outdoor events boost early ticket sales by sending reminder messages with links to sneak peaks, interviews with performers, behind the scenes videos, news about performers and activities, photos and videos from previous fairs, and more.
To learn more about AttendStar’s fair ticketing service and the Remind Me feature, contact us today!