Posts by Susan Gunelius
How to Use UTM Codes in Your Event Marketing to Boost Ticket Sales
The only way to maximize your event marketing results is to optimize your event marketing investments, but you can’t do either if you’re not effectively tracking the results of every dollar you spend. That’s where UTM codes make everything so much easier and more accurate. In simplest terms, UTM codes are snippets of text added…
Read MoreVisit the AttendStar Team at Upcoming Trade Shows
We’re so excited to be getting back out there and reconnecting in person with friends in the event industry! We already have some trade shows on our schedule for the upcoming three months, and we hope to see you at one or more of them. Below is a rundown of where we’ll be and when…
Read More10 Ways to Jumpstart Facebook Engagement and Event Ticket Sales
Every day, more than 1 billion people in the world use Facebook, which means if you’re not promoting your event on Facebook, you’re losing a big opportunity to boost ticket sales. However, Facebook isn’t an easy nut to crack. In recent years, Facebook has become very much a pay-to-play place. If you’re not paying for…
Read MoreClever Ways to Use Email Marketing to Boost Word-of-Mouth Marketing and Fair Ticket Sales
Email marketing is one of the most useful tools in your marketing toolbox to boost word-of-mouth marketing and fair ticket sales. However, simply sending generic mass email messages to everyone on your list won’t work. To optimize your email marketing results and convert as many people to ticket buyers as possible, you need to segment…
Read MoreEvent Trend Watch – The Growing Use of Drones at Events
The use of drones at events is becoming more common every day. In fact, drones are one of the hottest event tech trends, and they’re being used in a wide variety of creative ways at all kinds of events. From indoor conferences to outdoor festivals, drones are providing entertainment, advertising, security, and more. While drones…
Read MoreHow to Use Facebook Marketing to Sell More Event Tickets
Facebook marketing can help events of all sizes raise awareness, boost word-of-mouth, and sell more tickets. In fact, data shows that you can use Facebook Ads to sell more tickets to your events and do it more effectively than you can with many other marketing channel. To help event organizers understand the power of Facebook…
Read MoreHow to Use Email Marketing to Promote Your Events
Email marketing has been proven to be one of the best ways to promote products, services, and events. In fact, email marketing is more effective at generating sales than search engine marketing and social media marketing, so it’s essential that email marketing is included in your event marketing plan. Research has found that 4.24% of visitors…
Read More10 Event Marketing Graphics Every Event Organizer Should Use
Whether you’re organizing a large or small event, an indoor or outdoor event, or any other type of event, you need a collection of visual content that captures people’s attention and motivates them to buy tickets in order to effectively promote it. Both online and offline marketing rely heavily on irresistible event graphics, so get…
Read MoreEvent Spotlight: NAS Pensacola Blue Angels Homecoming Air Show
The AttendStar team is hard at work as the ticketing provider for the NAS Pensacola Blue Angels Homecoming Air Show that will be held on November 2-3, 2018 at the Naval Air Station in Pensacola, Florida. This is the last show of the season for the Blue Angels, so we expect a lot of ticket…
Read More10 Reasons to Use Free Ticketing When You Don’t Charge for Your Event Tickets
Even if tickets to attend your event are completely free, it’s a good idea to use online ticketing. There is no easier way to stay organized than using a reputable online ticketing platform to distribute your event tickets. What is Free Ticketing? Free ticketing is simply a term used to describe the ticketing process for…
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