Venue Management

Why YouTube is Critical for Event Marketing and Venue Promotion

youtube event marketing venue promotion

YouTube is the second largest search engine in the world, and it’s owned by Google, the largest search engine in the world. In other words, if people are looking for information or content (including information about events or venues), they’re probably using YouTube or Google to find it. That means savvy event marketers understand the…

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5 Things Most Often Missing from a Venue Marketing Strategy

event marketing strategy missing

Your venue marketing strategy defines your marketing goals and is the foundation of your venue’s future growth. It’s the document used to create your marketing plan which provides the roadmap filled with venue marketing tactics to reach those goals. Without these two documents, you’ll waste time and money paddling along with no idea where to…

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How to Create a Venue Marketing Strategy

venue marketing strategy

If you own an event venue, then you need to create a venue marketing strategy. It’s that simple. Without a strategy, you’ll waste time and money trying to grow your business without getting the results you need. A venue marketing strategy is different from a venue marketing plan. A marketing strategy explains the goals that…

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Venue Marketing – 10 Tips to Increase Bookings

venue marketing

You have a fantastic venue to hold a variety of events, but you’re not getting enough bookings. Sound familiar? Don’t worry, because you’re not alone – particularly as so many events move to the online space. However, with the right venue marketing plan in place, you can increase bookings for your venue without spending a…

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