When and Why You Should Offer Event Ticket Refunds

event ticket refunds

In the past, ticket refunds haven’t been allowed for most types of events, but the world has evolved in the last couple of years. As a result, making the decision of whether or not you’ll allow refunds for your event tickets requires a bit more consideration today. Event attendees have evolved along with the changing…

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How to Develop an Event Website to Maximize Ticket Sales

event website ticket sales

Every event needs a website. The reason is simple. Potential ticket buyers are practically guaranteed to go online, search for your event, visit the results they find, and decide whether or not they want to buy tickets based on what they find. Therefore, your event must have a great website so you can maximize ticket…

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How to Use Unlock Codes to Sell Event Tickets Fast and Early

unlock codes sell event tickets

Every event organizer knows that the sooner you can generate excitement and buzz about your event and the sooner you can sell tickets and generate cash flow, the more successful your event will be. Unlock codes are a great way to do it! What are Unlock Codes? Unlock codes are exclusive alphanumeric codes (kind of…

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Measuring Event Marketing Success with Data-Driven Attribution

data-driven attribution

On January 26, 2022, Google will upgrade all Google Analytics 4 properties to cross-channel data-driven attribution. What does that mean and how will it affect event marketers’ abilities to track the success of their digital ad investments? Don’t worry. It’s actually simpler than it sounds. What is Data-Driven Attribution? At the most basic level, data-driven…

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5 Sales Strategies to Sell More Event Tickets

strategies sell more event tickets

There are many secrets to setting event ticket prices that can help you maximize ticket sales, but how do you know which ones you should use for your event? The truth is – you won’t know until you do some testing. Fortunately, it’s easy to run a variety of ticket pricing tests if you’re using…

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How to Sell More Event Tickets with Abandoned Cart Email Marketing

What happens to people who visit your event’s ticket sales page, put tickets in their shopping carts, but leave without completing their transactions? Their behaviors show that they were very interested in your event, but something stopped them from taking the final steps to buy. Don’t let them get away! Instead, re-engage them using abandoned…

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How to Use Drip Email Marketing to Promote Your Events

drip email marketing events

Set it and forget it marketing – how does that sound to you? We’ve worked with so many event organizers over the years, and the majority of them have something in common. They’re extremely busy and need easy ways to promote their events and sell more tickets. Automation is the perfect way to do it!…

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AttendStar Gives Back: StormPoint Emergency Response

attendstar gives back stormpoint

The AttendStar team is excited to announce that we’ve partnered with a local non-profit organization, StormPoint, to help raise funds for a worthy cause – emergency response. AttendStar will match up to $5,000 in donations through December 31, 2021, visit the StormPoint website to donate now! What is StormPoint? StormPoint is a non-profit organization focused…

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