While we wish that nonprofits could retain every donor they come across, that’s just not feasible. There are all sorts of reasons for donor attrition. This is especially true now as many donors experience financial hardships in a troubled economy. Therefore, nonprofits need to find the perfect balance between retention strategies and acquisition strategies. Your…

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Managing Your Nonprofit Data

If your nonprofit has invested in a top-of-the-line CRM software, it’s reasonable to expect some ROI in terms of donation revenue. But in order to get the most value out of your robust donor management software, you have to make use of all the resources it offers. CRM software can be finely tuned to meet…

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